A Few Minutes with Whitney Scott, VP of Marketing Take a few minutes to listen to our second installment of our VP of Marketing Whitney Scott, to discover a few reasons why more than 500 campgrounds have chosen to partner with us and believe in the value we bring to their business year after year. … Read more
A Few Minutes with Whitney Scott, VP Of Marketing KOA’s Vice President of Marketing Whitney Scott, provides some quick tips on how to properly market your campground through a multi-channel strategy. This is the first of a two part series. There has never been a better time to partner with KOA with states beginning to … Read more
KOA commissioned a Special COVID-19 edition of the North American Camping Report to determine camper’s attitudes towards leisure travel as North America begins to re-open for business. The survey was conducted from April 27-30, 2020. The sampling methodology targeted a randomly selected sample of U.S. and Canadian households who participate in leisure travel. The good … Read more
KOA VP of Franchise Services, Darin Uselman gives some quick tips on how to manage operations during these difficult times and the future outlook of camping. Watch the video here. This certainly isn’t “camping as usual,” but eventually, we’ll get back to doing what we all do best — connecting people to the outdoors and … Read more
As most of you know, last week the PPP program exhausted the $349 billion provided in the CARES Act enacted in late March. Small businesses are getting a second shot at receiving Paycheck Protection Program loans after President Donald Trump signed the bill providing an additional $310 billion in funds for the program on … Read more
KOA President & CEO Toby O’Rourke discusses the effects of the COVID-19 outbreak on the camping industry, and talks about what campground owners can expect in coming months. Click Here to watch the video. Kampgrounds of America’s leaders are working closely with others in the camping industry to keep campgrounds open as essential businesses. Campgrounds … Read more
Chris Cutler and Gwyn Wathen from Recreation Adventures Company (owners and operators of several wonderful KOAs throughout the KOA system) figured out how to make a quick and easy “sneeze guard” that you can make yourself, to protect your workers. All you need is a piece of plexiglass and a few pieces of PVC pipe. … Read more
The past month has been challenging for everyone in the campground business both operationally and financially. I have been impressed by the adaptability of campground owners working to bring their businesses through this situation. Likewise, it has been uplifting to see the entire campground and RV industry working together to ensure the short- and long-term … Read more
With social-distancing now in place, many campgrounds are finding creative ways to check-in their guests remotely. At KOA, we reached out to several of our campgrounds to see what they were implementing, and we wanted to share these ideas with you. Option A – By Phone Place a professional looking sign on the front door, … Read more
3 New KOA Owners Hit the Ground Running With VERY Fast Starts EDITOR’S NOTE: Three KOAs in three different states, offering different amenities, serving different audiences. What do they have in common? All three owners, who bought their existing KOA campgrounds in 2018, have hit the ground running, making improvements at their sites, focusing on … Read more