Campground marketing involves reaching out to campers in your area and beyond to show them that you offer a must-visit spot with amenities and activities that make your campground the best choice. How can you promote your campground to gain more business? This article includes a few helpful tips to try. 5 Campground Marketing & … Read more
If you love spending time outside reconnecting with nature, buying a campground may be a perfect way to transform your love of the outdoors into a satisfying career. As you look into running your campground, you probably know there are two ways you can accomplish ownership — starting your own or franchising. While there is … Read more
The Kampgrounds of America, Inc. (KOA) Monthly Research Report – March 2023 Edition predicts that the majority of 2022 campers will venture out again this year, forecasting a healthy year for the activity. A strong spring, including nearly one million additional households who plan to camp this March and April, bolsters impressive growth in January … Read more
After years of hard work, you have decided to make your dreams of owning a campground a reality. Before you start your business, however, you will need to ask yourself whether you plan on operating independently or as a franchise. While the correct answer will vary depending on your business’s specific needs, hospitality franchise opportunities … Read more
The Kampgrounds of America, Inc. (KOA) Monthly Research Report – February 2023 Edition continues to predict a strong camping season. In January alone, active camping households increased by more than 2 million year over year – an increase of 43%. Combined with 26% of campers having booked some or all of their camping trips and … Read more
The Kampgrounds of America, Inc. (KOA) Monthly Research Report – January 2023 Edition offers a provisional look at the prior year in which more people camped than ever. According to the latest research, camping exceeded a record 2021 by 1.5 million households. Released ahead of Kampgrounds of America, Inc.’s annual North American Camping Report, available … Read more
Kampgrounds of America, Inc. (KOA), was recently named a 2023 Top Franchise by Franchise Business Review. The annual list recognizes the Top 200 Franchises and highlights the best franchise opportunities based on franchisee satisfaction ratings. Earning high scores in leadership, core values and franchisee support, Kampgrounds of America, Inc. was also named to the FBR … Read more
Over the past few years, interest in camping has skyrocketed. Research from the KOA North American Camping Report shows that there are 19 million first-time camper households since 2020, with 56.9 million households who camped at least once in 2021. The growth in the number of campers has also spawned more competition in the campground … Read more
The Kampgrounds of America, Inc. (KOA) Monthly Research Report – December Edition estimates that camping expects another record year, with 58 million households camping at least once. The outlook for 2023 also looks healthy as 87% of campers plan to include the activity in their New Year’s resolutions, most of which say they would like to increase … Read more
Kampgrounds of America, Inc. (KOA) announces a new internship it will pilot at select KOA campgrounds in 2023. The 12-week Campground Management Internship Program will allow undergraduate students to work alongside experienced campground managers to offer a hands-on outdoor hospitality experience focusing on operations, management, marketing and administration. “Outdoor hospitality is one of the fastest growing … Read more