Continuing our Momentum
Our string of year-over-year growth continued in 2017.
Nearly everywhere you look-be it camper nights, revenues, cabin inventory or major holiday camping – you found increases at every turn.
Major marketing and expanded television commercial placements continued to bring the story of the “new” KOA to a wider audience.
Our campground owners continued to improve their parks and expand their amenity offerings much to the delight of millions of camping families. Newly branded KOA Holiday, KOA Journey and KOA Resort campgrounds report gains in nights, revenues and camper engagement that bode well for our rebranding strategy.